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Microsoft’s buying frenzy seems to be endless, and the company today announced the acquisition of The Marsden Group, a company specializing in industrial technology solutions. Microsoft aims to deliver more value to industrial customers with solutions based on Microsoft’s cloud, edge and AI products.
In its announcement, Microsoft describes The Marsden Group as a “leader in industrial technological innovation and rapid prototyping.” The company provides a range of technology solutions for sectors such as the automotive industry, industrial plants, equipment manufacturers and remote and harsh environments such as offshore drilling operations. Prior to the acquisition, The Marsden Group was already a Microsoft Gold Partner and was present at events such as Microsoft Inspire.
Microsoft believes the need for constant innovation in these industries is growing as companies realize they need to keep investing in new technology to stay competitive. By joining The Marsden Group, he will have a team used to helping companies quickly identify problems and solutions, as well as prototyping and implementing those solutions. The aim is to combine this expertise with its own solutions, offering more value.
For consumers in general, this isn’t the most exciting news, but it’s another symbol of Microsoft’s intention to continue investing in its edge-based and cloud-based enterprise solutions. We’ll likely see even more announcements related to these solutions at future business-focused events like Inspire and Ignite.
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